Tribeca Film Festival 2016
AT&T has sponsored the Tribeca Film Festival for years, and tasked us with creating a memorable, sharable piece of content to air on TV and before each screening during the 2016 festival, reminding customers to silence their phones before watching a film. We enlisted the help of Tracy Morgan to create a funny celebration of film fandom, serving as an important stepping stone in his triumphant comeback. 

Client: AT&T, Tribeca Film Festival
Role: Creative Director, Writer